Law Of Attraction
The ethics of the legal profession forbid advertising in
the usual way, but Paul Harris' imagination found a way to extend
his law practice without advertising in the usual way.
If the winds of Fortune are temporarily blowing against you, remember that you can harness them and make them carry you toward your definite purpose, through the use of your imagination. A kite rises against the wind - not with it!
Dr. Frank Crane was a struggling "third-rate" preacher until the starvation wages of the clergy forced him to use his imagination. Now he earns upward of a hundred thousand dollars a year for an hour's work a day, writing essays.
Bud Fisher once worked for a mere pittance, but he now earns seventy-five thousand dollars a year by making folks grin, with his Mutt and Jeff comic strip. No art goes into his drawings, therefore he must be selling his imagination. Woolworth was a poorly paid clerk in a retail store - poorly paid, perhaps, because he had not yet found out that he had imagination.
Before he died he built the tallest office building in the world and girdled the United States with Five and Ten Cent Stores, through the use of his imagination. You will observe, by analyzing these illustrations, that a close study of human nature played an important part in the achievements mentioned.
To make profitable use of your imagination you must
make it give you a keen insight into the motives that cause men to do
or refrain from doing a given act. If your imagination leads you to
understand how quickly people grant your requests when those
requests appeal to their self-interest, you can have practically
anything you go after.
I saw my wife make a very clever sale to our baby not long ago. The
baby was pounding the top of our mahogany library table with a
spoon. When my wife reached for the spoon the baby refused to give
it up, but being a woman of imagination she offered the baby a nice
stick of red candy; he dropped the spoon immediately and centered his attention
on the more desirable object.
That was imagination!
It was also salesmanship. She won her point without using force. I was riding in an automobile with a friend who was driving beyond the speed limit. An officer rode up on a motorcycle and told my friend he was under arrest for speeding. The friend smiled pleasantly at the officer and said: